News

Company Enters the Conference Planning Business (Tampa, FL), May 29, 2018 – On Brand Management & Media, Inc., parent company of On Brand Media, has acquired conference planning company Liebeck-Morris, Inc. The announcement was made today by Chris Petersen, President…

One of the most misunderstood concepts in the restaurant industry is the concept of value. Far too many leaders in the business equate value with price. And to be fair, so do many guests. In reality, value is a function…

I recently wrote a blog post titled “Is Your Brand Addicted To Growth?” The topic of growth in the restaurant industry is a sensitive topic and one that strikes passionate chords on both sides of the argument for more growth/less growth.…

Bobby Shaw Becomes Senior Partner, Restaurants (Tampa, FL) , April 23, 2018 - Veteran restaurant industry executive Bobby Shaw has joined the restaurant consulting practice of On Brand Media. Shaw will help clients understand and leverage their strengths to improve…

  Today’s business landscape has dramatically shifted from what it used to be 10 or even five years ago. These shifts are driven by demographic changes in the US population combined with dramatic developments in technology. At the center of…

On Brand Media is pleased to congratulate our Partner, John Gehron on his recent honor in receiving the 2017 Rockwell Award for his inspirational leadership and a lifetime of exceptional achievement from radio broadcasting industry group The Conclave. The award…

The casual dining restaurant segment is definitely in general decline. Some CEOs in the industry, such as Red Robin's Denny Marie Post, don't believe casual Dining is ever coming back. But Olive Garden defies that theory, reporting 11 straight quarters…

Now for a positive story from the restaurant world. In a time where eroding traffic and sales seems like the new normal, and the entire casual dining segment is close to capitulating, along comes Chick-Fil-A. The quick service chain is…

Restaurant traffic...and thus, sales...have fallen consistently for a long time and over the past 6 months have actually accelerated. Industry experts claim to be puzzled as to why. How about the fact that Millennials have risen sharply in the past…